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Gainsight Inc.

Design Email Templates for Group Send

This article explains how CSMs can design email templates in Group Send.
IMPORTANT: This article explains how CSMs can design email templates specifically for use with the Group Send feature. It applies only to Group Send. For information on email templates in JO, refer to the Email Template Builder article.

Email Templates in Group Send includes a robust designer with a variety of configuration options to help you create attractive and actionable email communications for your users. 

Overview

In order to design a template, it is essential to create a template. For more information, refer to the Create Personal Email Templates section in the Group Send User Guide article. 

Once the template is created, the email designer page opens automatically. On the designer page, you can enter text, add images, links, attachments, videos, tokens and much more that can be tailored to meet organizational and branding needs. 

Options in Email template.

Add Text 

To add texts in the email template layout:

  1. Click the text element in the email template layout.
  2. Delete the default Insert your text here text.
  3. Enter the required text. 
  4. Select the text.
  5. Select one or more options from the formatting section such as font type, font size, font color, bold, italic, underline, link, and so on.
    Formatting section such as font type, font size, font color, bold, italic, underline, link, and so on.
  6. (Optional) To apply style to Text:
    1. Select the text element.
    2. Click the Style tab. 
    3. Use the Dimension and Border And Background settings to apply one or more formatting options.
      For more information on available styles, refer to the Style section.
      Note: You can add images in the Text element directly using the Rich Text Editor Toolbar. 

Write with AI

The Write with AI feature helps in quickly drafting email content. It uses Generative AI to automatically generate text for your email templates based on user prompts. It elevates your email experience by leveraging AI to boost efficiency and personalization in your email communications.

To add texts to the email template using AI:

  1. Click Write with AI. A list of available prompts appears.
    Write with AI option in Email Template.
  2. Select the required prompt from the available options, or use the Type prompt or edit field to add a custom prompt. The suggested AI-generated text appears.
  3. (Optional) Select a different prompt from the dropdown to make further edits to the suggested text. 
  4. (Optional) Click the Regenerate icon to revise the suggested text.
  5. Click Add to insert the AI-suggested text.
    Add option to insert AI content.
    Ensure the following key points regarding the use of AI model in Gainsight:
    • All responses are generated solely by AI and may include inaccuracies or hallucinations. We advise users to exercise discretion and verify all information as needed.
    • Gainsight does not apply any additional intelligence or modifications to the responses generated by the GPT model. Our platform simply facilitates the delivery of these AI-generated responses.
    • To use the Write with AI feature, ensure to turn on the Write with AI toggle from My Settings > Gainsight AI Settings.

Add Image

To add images in the email template layout:

  1. From the toolbar, click the Image icon to add an image. The Image Properties page appears.
    Image option to add an image.
  2. From the Image Properties page, choose one of the following methods: 
    1. Upload: Click Choose an Image to upload an image from the system.
      Upload tab with choose an Image option.jpg
    2. Web Address: Enter the URL of an image. 
      Web Address tab with image URL option.jpg
  3. (Optional) Add Alternate text for the image for SEO purposes. 
  4. (Optional) Click Add Link to enter a URL that must open when a user clicks the image. The Image Link Properties section appears.
  5. Enter the redirection link.
  6. (Optional) Turn on the Link Tracking toggle button.
    Note: Link Tracking allows you to monitor user engagement by tracking clicks on links within emails.
  7. Click Update.
    Update option in Image link properties tab.jpg
  8. (Optional) To apply styles to Image:
    1. Select the image element you added.
    2. Click the Style tab. 
    3. Apply one or more options from the Dimension, Border And Background and Mobile Settings sections.
      For more information on available styles, refer to the Style section.
      Style option in Right pane.jpg

Note

  • Image size must be less than or equal to 2 MB.
  • Image must be in one of the following formats: PNG, JPG, JPEG or GIF

Add Link

To add a link in the email template:

  1. From the toolbar, click the Link icon to add a link.
    Link option to add link in email template.
  2. Enter the Display Text for the link.
  3. (Optional) Click Add link description for screen readers to read aloud to add description of link.
  4. In the Link field, enter the URL. 
  5. (Optional) Turn on the Link Tracking toggle button.
    Note: Link Tracking allows you to monitor user engagement by tracking clicks on links within emails
  6. Click Insert Token to add a token. For more information, refer to the Add Token section.
  7. Click Update.
    Update option to Insert the link.

Add Attachment 

To add attachments in the email template layout:

  1. From the toolbar, click the Attachment icon to add an attachment.
    Attachment icon to add an attachment.
  2. Select a file from the system. The attachment is added.
    Attachment added to an email.

    Note: File size must be less than or equal to 5 MB.

Add Video

To add videos in the email template layout:

  1. From the toolbar, click the Video icon to add a video. The Video Properties page appears.
    Video icon to add video.
  2. Enter a video link in Video Link field.
    Video in the video link.
  3. Enter the Alternative Text.
  4. In Video Thumbnail, click Browse and select an image from the system.
  5. Select the Video Player Icon.
  6. (Optional) Turn on the Link Tracking toggle button.
    Note:  Link Tracking allows you to monitor user engagement by tracking clicks on links within emails.
  7. Click Update.
  8. (Optional) To apply style to Video:
    1. Select the added video element.
    2. Click the Style tab. 
    3. Apply one or more options from the Dimension, Border And Background and Mobile Settings sections.
      For more information on available styles, refer to the Style section.
      Style tab with options.

Add Token

To add tokens in the email template layout:

  1. From the toolbar, click the Token icon to add a Token. The Token Properties window appears.
    Token icon to add a Token.
  2. In the Display Name field, enter a label for the tokenized field.
  3. In the Default Value field, enter the text that is added if the token value is missing.
  4. Select required value from the Default Mapping drop-down menu.
    Token properties screen with options.
  5. Select required value from the Value Type drop-down menu.
    • CURRENCY
    • DATE
    • NUMBER
    • TEXT
  6. Click Update.
  7. (Optional) To apply style to Token:
    1. Select the added token element.
    2. Click the Style tab. 
    3. Apply one or more token formatting options.
      Style tab for token.
      For more information on available styles, refer to the Style section.
      Note: For a Company Person, the currency is determined by the Company-level setting. For a Relationship Person, the currency is based on the Relationship-level setting.

Insert Smiley

You can choose from a variety of social media icons available from the Insert Smiley. You can select up to five icons at a time.

To add smiley:

  1. From the toolbar, click Insert Smiley icon to add an emoji. 
    Insert Smiley option to add emoji.
  2. Click an emoji to insert it into the email template layout.

Style

The Style tab allows you to apply different styles and formats to the elements to personalize your emails. Refer to the following table for available styles and formatting options for each element:

Element  Text Settings Dimensions Border and Background Mobile Settings
Image NA Width (px, %)
Height (px)
Alignment - left,right,center
Border Style
Border width (px)
Border Colour

Note: Windows Outlook currently doesn't support borders on images.
Turn on the Mobile Responsive toggle to ensure content displays clearly on mobile devices.
Link Font
Font size(px)
Font Color
Font Weight (Bold,Normal)
Font Syle (Normal,Italic)
Text Transform
NA NA NA
Video NA Width (px, %)
Height (px)
Alignment - left,right,center
Border Style
Border width
Border Colour

Note: Windows Outlook currently doesn't support borders on thumbnail image.
Turn on the Mobile Responsive toggle to ensure content displays clearly on mobile devices.
Token Font
Font size(px)
Font Color
Font Weight (Bold,Normal)
Font Syle (Normal,Italic)
Text Transform
NA NA NA
Text Rich Text Editor Toolbar Padding- Left,right,top,bottom (px) Border Style
Border width (px)
Border Colour
Background Colour
NA

 

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